Kareena Kapoor Khan Launches 2 Flagship Showrooms of Malabar Gold & Diamonds in UK at Birmingham & Southall

Malabar Gold & Diamonds continues its global expansion spree

Malabar Gold & Diamonds, the world’s 5th largest jewellery retailer with over 400 showrooms across 13 countries, has proudly expanded its UK footprint with the launch of their 2 new flagship showrooms at Birmingham & Southall. Acclaimed Bollywood actress & brand ambassador of Malabar Gold & Diamonds, Kareena Kapoor Khan inaugurated the showrooms, marking a significant milestone in the brand’s growing influence in the international jewellery sector.

Mr. M.P. Ahammad, Chairman of Malabar Group; Mr. Abdul Salam K.P, Vice Chairman of Malabar Group; Mr. Shamlal Ahamed, MD–International Operations, Malabar Gold & Diamonds; Mr. Mayankutty C, Senior Director of Malabar Group; Mr. Ameer CMC, Director – Finance & Admin ; Mr. A K Faisal, Group Executive Director; other senior management team members from Malabar Gold & Diamonds, community leaders, valued customers, and well-wishers were present for the occasion.

Commenting on the launch, Mr. M.P Ahammed, Chairman of Malabar Group, said: “UK is an integral link in our global growth journey in the west, and we are delighted to celebrate this new milestone with the launch of our flagship showrooms in Birmingham and Southall. With the current retail presence of 4 showrooms & more in the pipeline, these openings not only strengthen our presence in the UK but also reinforce our mission of being among the most preferred jewellery retailer in the global market. I extend my heartfelt gratitude to our customers, shareholders, and team members for sharing in our vision & placing their trust in us.”

The newly opened flagship showrooms of Malabar Gold & Diamonds in Birmingham & Southall are designed to be a complete luxury destination, offering jewellery lovers access to over 30,000 designs in 18K, 22K Gold, Diamond, and Precious gems, representing over 25 exclusive collections from Malabar Gold & Diamonds’ vast design portfolio. Specialized services such as customized jewellery designing facilities & exclusive bridal designs are also available. Spanning 5,700+ sq.ft, the Birmingham showroom is the brand’s largest outlet in the UK.

Mr. Abdul Salam K.P, Vice Chairman of Malabar Group, said: “Our uncompromising approach towards transparent and responsible sourcing underlines every showroom we open across the international markets. From sourcing conflict-free, certified diamonds and responsibly mined gold to ensuring ethical labour practices, Malabar Gold & Diamonds continues to set standards in the global jewellery sector. The UK marks the beginning of our consistent growth strategy across Europe, with further launches planned in key cities across the continent.”

With these new additions, Malabar Gold & Diamonds now proudly operates 4 showrooms across the United Kingdom—at Birmingham, Leicester, Southall, and Green Street (London).

Mr. Shamlal Ahamed, MD–International Operations, Malabar Gold & Diamonds, stated: “The United Kingdom is home to a vibrant South Asian diaspora and a global hub for arts, fashion, and business. By expanding our retail presence in the country with the launch of Birmingham & Southall showrooms, we have positioned ourselves closer to our customers, ensuring easier access to our timeless artistry and trusted services. The resounding success of the inaugural event with Kareena & the massive crowds that gathered for the same reflect the trust & admiration our brand enjoys in the UK.  Looking ahead, our future expansion plans in the UK include opening showrooms in Manchester and a third showroom in London. Beyond the UK, we will also be marking our entry into Ireland and France.”

Both showrooms house extensive bridal collections along with ornaments for daily wear, workwear, and festive occasions. With a wide product range in 18K,  22K gold, diamonds, and precious gemstones, the showrooms cater to varied customer preferences, from those seeking timeless heirloom pieces to millennials looking for contemporary, lightweight designs. Every purchase from Malabar Gold & Diamonds is also covered under the “Malabar Promise” of incomparable quality & service assurance. The Malabar Promise includes 100% value on diamond & gold exchange, guaranteed buyback, hallmarked jewellery, exclusive usage of tested & certified natural diamonds, assured lifetime maintenance and more.

ESG (Environmental, Social & Governance) initiatives have been the primary commitment of Malabar Group since its inception in 1993, with 5% of net profits set aside towards such initiatives in each country of operations. The key focus is in the areas of Health, Hunger Free World, Housing, Education, Women Empowerment & Environment. 

As part of the group’s Hunger Free World initiative, over 70,000 meals are distributed daily across 170 locations, including 3 schools in the African country of Zambia.
In India alone, the group has established 716 micro learning centres, enrolling more than 32,000 underprivileged children, many of whom transition into formal schooling. Additionally, Malabar Group has awarded more than 115,000 scholarships to female students, supporting their academic journey and empowering the next generation of women leaders.

 The company also runs the “Grandma Home” project, providing accommodation for needy and destitute women. With several such initiatives already in place, the company’s long-term goal is to ensure its global success benefits local communities wherever it operates.

Malabar Gold & Diamonds

Malabar Gold & Diamonds was established in 1993 and is the flagship company of Malabar Group, a leading diversified Indian business conglomerate.  

With an annual turnover of $7.36 billion, the company currently ranks as the 5th largest jewellery retailer globally and today has a strong retail network of over 400 showrooms spread across 13 countries in addition to multiple offices, design centers, wholesale units, and factories spread across India, Middle East, Far East, the USA, the UK, Canada & Australia. The group, owned by more than 4,000 shareholders, has more than 25,000 professionals from over 26 countries working towards its continued success. Malabar Gold & Diamonds also features an online store www.malabargoldanddiamonds.com providing customers the opportunity to purchase their favorite jewelry at any time and on any day from the comfort of their homes. 

The group also operates MGD – Lifestyle Jewellery, a retail concept offering trendy and light weight jewellery that represents the independent and the modern woman through its designs and collections. 

ESG (Environmental, Social & Governance) has been the primary commitment of the group since its inception. The key ESG focus area of Malabar Group are Health, Housing, Hunger Free World, Education, Environment and Women empowerment. Integrating the principles of responsibility and sustainability into its core business, Malabar Group periodically strengthens its ESG goals to remain a socially conscious and responsible organization. The group contributes 5% of its profit to such initiatives in the same country of operation. 

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